Alums at work: Systems4Health, Boca Raton, FL

4 May

Encouraging words from a new graduate– and English major:

I will be working for a new medical firm (Systems4Health) based in Boca Raton, FL doing a mixture of product development, promotional strategy, content marketing, social media and copy writing.

I initially landed the job because of my writing/editing skills. On my third round of the interviewing process, although rather bold, I decided to re-write some of the pre-existing copy that they had up on their website, which they luckily ended up accepting and eventually used to replace their previous copy. Additionally, in my last round of the interview process, they gave me an assignment that asked me to conduct a pseudo-SWAT analysis, which is just a form of marketing analysis used to assess the position of your own brand within the market as well as where your brand stands in comparison to its competitors (brands/products). Completing this assignment was a breeze because, although it required me to do a lot of research, I approached it the same way I would a research or term paper for an English class. I was able to read through tons of medical journals and studies to compile and analyze data and did so under strict time constraints and presented my findings in a “highly organized and articulate” fashion–all skills I learned as an English major!!!

Being an English major in the business/medical world is seriously the most amazing thing ever. I get to “sit in” on ALL upper-level management meetings and weigh in on all business decisions regarding the company– especially when there are “words” involved! I even have ex-CEOs of Fortune 500 companies, accomplished marketing professionals, and world-class surgeons sending me documents to proof-read/edit and texting me with questions like “is it ‘who’ or ‘whom'”, and “what’s an appropriate synonym for the word ‘natural'”?–just to name a few!

I could go on forever, but I could not be happier with my decision and with my degree!!

–If you were a Loyola English major and would like to tell us about your job or your career, please send to Dr. Cole at jlcole@loyola.edu to be posted in a future installment of Alums at Work.

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One Response to “Alums at work: Systems4Health, Boca Raton, FL”

  1. Wesley Peters May 4, 2015 at 5:34 pm #

    Dr. Forni,

    Can I have the name/contact info of this person? I have some questions about taking an English degree into the health field!

    -Wes ________________________________

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